Samsung - The Frame QLED 4K UHD Art Mode TV (2025)

TV WHEN IT'S ON, ART WHEN IT'S OFF

Featuring a matte screen for a print like finish, Pantone Validated colors, and a slim customizable bezel that looks like a gallery frame, the TV for art lovers has access to curated works from top tier galleries and museums to blend into any style or décor. Samsung Vision AI powers superb picture, sound and personalized TV experiences.

Modern Frame Design

A sleek and elegant design that looks like real art that's a statement piece for any room. Customize it with a variety of bezels to match your décor and personal style. It has a slim design that mounts flush to the wall, so it can easily blend with real art in a gallery wall. Plus you can say goodbye to cluttered device cables just a single cable is needed to connect to the One Connect Box, where all your devices and power are plugged in.

Art Mode

The Frame transforms into a stunning piece of art when you're not watching TV. Select from the thousands of pieces from the curated Art Store collection, featuring works from world renowned museums, galleries and artists or enjoy a free, rotating selection of over 370 pieces each year, selected to match each season. You can also upload your own artwork or photos for a more personalized collection.

Artful Picture Quality With Qled

Enjoy vibrant colors when you're watching TV and appreciate lifelike art when you're not. Discover subtle details, enhanced contrast, and rich blacks that make your content come alive; and dive into accurate, vivid color expression so you can experience art as you would in a museum.

Samsung Vision Ai

Welcome to a new era of television now the TV is tailored to you. Our AI processor enhances picture and sound quality, ensuring all your content is upgraded to stunning resolution⁵ with optimized audio. Plus, now you have the ability to interact with what you watch: get real time translations of what you're watching with subtitles in your language, control your TV with hand motions while wearing a Galaxy Watch, and more.

Anti Reflection With Matte Display

See your favorite works like you're seeing them hanging in a gallery or museum. The virtually glare free screen has a subtle, matte texture, specifically designed to make your favorite works look like a real print. Tiny details are revealed so you can enjoy your favorites like you're seeing it a gallery or museum. Plus, you can watch your favorite shows or movies in bright rooms without distracting reflections.

Motion Xcelerator Turbo+

Play your favorite video games and enjoy sports with exceptional motion clarity with minimal lag or blur. You'll get consistently crisp visuals and ultra smooth performance at top speeds, so your picture stays seamless throughout all the non stop action. With dynamic refresh technology, it supports VRR games at up to 4K 144Hz, providing incredible performance for your favorite games.

Customizable Frame

Your home, your style. Discover our collection of magnetic bezels designed to enhance your space and décor. You can mix and match a variety of colors and finishes, such as teak, brown, white and metallic gold. With these bezels and its Matte Display, the TV will look like it belongs in a museum.

Slim Fit Wall Mount Included

Mount The Frame flush against the wall, just like a picture, to create the illusion of an actual piece of art. With minimal gap between the TV and the wall, it blends seamlessly with your art collection and paintings. Plus, it keeps the design uncluttered since there’s just one sleek cable connected to it.

Motion + Brightness Sensor

Show art only when it matters. The screen automatically lights up when someone walks into the room and turns off when they leave to save energy. Artwork will always look true to life, as a sensor adjusts brightness and color temperature based on the ambient light.

Endless Free Content / One Ui Tizen

Watch 2,700+ free channels, including over 400 premium Samsung TV Plus channels and free streaming apps on a user friendly smart TV platform that you can personalize. Stay updated with live national and local news, sports, movies, music, kids' shows, K content and reality TV all for free. Access your favorite apps and games with just a few clicks. Get 7 years of automatic OS updates so your TV stays up to date.